Suzuki has launched a new Suzuki Tyre Support Programme, that offers Suzuki owners nationwide access to a range of industry-leading brands – including Bridgestone, Michelin, and Pirelli – at competitive prices in the UK and Northern Ireland.

While customers are likely to return to their authorised Suzuki dealership for routine servicing and maintenance, tyre replacement, due to excessive wear or damage, is often sourced elsewhere through standalone retailers.

The Suzuki Tyre Programme is designed to inform and educate owners that their dealership has access to a wide range of suitable tyres for their machines – from sporty summer tyres to winter rubber and touring tyres – all available at competitive prices and from the top manufacturers, with the added bonus of the peace of the mind that comes from knowing your motorcycle is in the care of experts.

And from now until 18 November, anyone that purchases a set of tyres on the programme will benefit from a free Oxford Oximiser 900 Essential Battery Management System**.

Suzuki GB aftersales programmes manager, Michael Le-Flay, said, “While our customers often head back to their dealerships for servicing, accessory fitment, or replacement parts, we know that tyres are often consumables that they source elsewhere, through standalone retailers or even general automotive tyre fitters. The aim of the Suzuki Tyre Support Programme is to help change the mindset of those owners that don’t currently consider using their Suzuki dealer for tyre replacement services. Because the benefit to them is competitive pricing, but also the high levels of care and service that come from Suzuki trained technicians.”